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Italian footwear looks to Micam to turn around the results of a 2018 that has not started off on the best foot, while also meeting up with the main foreign markets of reference. The formula of the event focuses on the centrality of the special areas, events, and initiatives characterised by a high-glam content.
The September edition of the MICAM, focused on the Spring Summer 2018 collections, ends with growing numbers and an overall feeling of satisfaction among international businesses and buyers
Assocalzaturifici, in collaboration with the ICE Agency, kicked off the road show dedicated to promoting Italian footwear – the undiscussed icon of fashion, style, and elegance -, presenting to the sector operators the 84th edition of theMicam, which will be held in Fiera Milano (Rho) from 17 to 20 September 2017, in conjunction for the first time with Fashion Week
Russians were back and huge exploits from South Korea. Great welcome for the new layout of the fair that remains the leading event for the sector.
theMICAM forestalls and reveals the materials and inspirations that will animate the next Autumn-Winter. Four trends will be featured: provocations, intuitions and visions capable of interpreting moods and trendy colours