Great expectations for Mos Shoes, the n.1 event in RussiaFrom 10 to 13 September at Moscow’s Crocus Expo, the event represents an essential business and information platform for all operators working in the footwear, bags, accessories and leather industry, who have a special interest in the markets of Russia and Eastern Europe.
We are now at the starting line of a new edition of Mos Shoes, the biggest B2B exhibition in Eastern Europe, which is considered the event of reference for finalizing orders and learning about brand new trends in footwear, bags and leather.
In an exhibition area of 26,000 square metres, the event will welcome producers coming not only from all of Russia, but also from Italy, France, Spain, Portugal, Turkey, India, and many other countries.
This year, more so than in the past, Mos Shoes has met up with great interest from numerous European brands interested in promoting their products on the Russian market, which consider this exhibition to be a privileged sales channel. This is also thanks to the Show’s important programme dedicated to foreign buyers and the promotional kit offered to new exhibitors, with whom Mos Shoes “works on an individual basis in order to pinpoint requirements and special needs in terms of competitors, pricing policies, marketing strategies, etc.”
In keeping with tradition, more than 12 thousand buyers and operators coming from various regions in Russia and other nearby countries are expected, including leading and important store chains of the calibre of Stockmann, Wildberries, Le Form, Tsvetnoy, Detsky Mir, Zara, Auchan, etc.
The exhibition will also feature different important events dedicated to analysing the latest trends in footwear, leather goods and leather as well as predictions regarding future consumer trends and purchasing experiences.