Arsutoria Trend Guide

The Arsutoria Trends Guide is specifically developed for designers and merchandisers who have to create collections in the field of shoes & bags.

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The typical workflow of a company has to deal not only with creativity and trends but also with marketing, merchandising and technical development.

Thanks to the connection between Edizioni AF and Arsutoria School we are in the conditions to offer a unique tool.

Each season Arsutoria Research Team individuates the major trends on worldwide lifestyle, deeply analyzed, and offering unique insights and ideas.

A passionate group of experts on trend research, materials development, shoes and bags design and merchandising that work together with the best Italian suppliers of leather, textiles, soles, heels and accessories.

The result is a unique research, divided into different themes, which are analyzed into several aspects.

One season

  • Each season, 18 months in advance
  • € 500 per issue
  • One issue: AW (in May) or SS (in December)
  • FedEx delivery included

Two seasons

  • Each season, 18 months in advance
  • € 800 per year
  • Two issues: AW (in May) and SS (in December)
  • FedEx delivery included

Major trends

on worldwide lifestyle, deeply analyzed offering unique insights and ideas.

trends-guide_ss19-main-web

Inspiration

The power of curiosities and concepts

concept

This first section presents and introduces the inspirational and creative trend theme.

The atmosphere of the theme is described through keywords and inspirational images

colors

This section specifies the colors palette (with Pantone® codes) and the proportions in which they shall be used.

#hashtag

This section is intended to highlight the most interesting facts to be considered during the creation of a collection, as retail habits, events, music, opinion leaders, etc.

Analysis

Look back to look forward

from Arsutoria archive

A new section dedicated to a detailed examination of the most important catwalks going through to our Arsutoria Archive to arrive to the up-to-now fashion.

highlights

From the most important catwalks, the most relevant details and outstanding issues of the season.

Research

Materials that matter

moodboards

The main part of the Trends Guide is designed to inspire you with pictures of shoes, bags and original materials; throughout the book we offer relevant references to the materials exclusively developed each season by our partners.

Each material is carefully selected to match the trends explained in the Trend Guide.

volumes

A useful recap of the most important volumes of shoes and bags seen in the previous sections.

Shoes volumes analysis is enriched with a unique report of lasts references developed thanks to our partners.

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