A two-day full immersion from 3 June to 1 July, with sixty interactive sessions featuring 100 top speakers and representatives from the sports and outdoor industry, to speak of future opportunities, new approaches and motivation factors in the process. A fully packed programme characterised ISPO Re.Start Days, the live digital conference promoted by ISPO – the platform dedicated to the sports industry in Munich – which hosted speakers like Nobel Peace prize-winner Muhamad Yunus, two-time Olympic gold medalist in track cycling Kristina Vogel, and companies of the calibre of Adidas, Adobe, Bluesign, Columbia Sportswear, Daimler Mobility, Deuter, Ebay, Intersport, Jack Wolfskin, Mammut, Oberalp Group, Saalfelden/Leogang, Schöffel, Sport 2000 and Sympatex, who shared their experiences in recent months, speaking of new sources of energy and motivation, while offering their vision of the sector’s future. A tangible sign of success of the initiative was the high level of participation recorded, with registrations for the event arriving from 50 different countries.
The central part of the discussion of ISPO Re.Start Days regarded the impact of the Coronavirus pandemic on the megatrends of digitalisation, sustainability, and health. In particular, one of the topics was how sports represented a factor of resilience for people during the period of lockdown as a way of overcoming the crisis, and how the Coronavirus accelerated the digitalisation of processes and changed the way of interacting, for example, with international sales partners, but also how sustainability more than ever before has become a key factor for the future business of companies.
With the summit now over, Ispo prepares for its next edition from 31 January to 3 February 2021, so it can once again renew its physical contact with its public.