One of the most important cultural movements of the 20th century, pop art, has influenced culture and made us reflect on the  consumerism even starting from the lates Fifties, with works that are characterised by full and vivid colours. It is precisely the chromatic palette of pop art that inspires the new collection of OFF PLAY SS22, the 100% Made in Italy brand of sneakers launched last year during the lockdown, thanks to a collaboration between sector professionals, designers, and the company New Footwears di Aversa (Caserta), which today has a strong international distribution network present in 25 countries.

The models range from the iconic Como, now available also in a high-top version and in a men’s version with white or black calfskin upper, heel tab, laces, frontal tongue, screen-printed logo, and soles with contrasting colours, to the Sorrento with innovative fastening, always with two-tone sole, proposed in two colours for men and in a sparkling mix of bright and pastel tones for women.

A two-tone sole is likewise proposed for the other five cult models of the collection: Siena, a low-top in white calfskin and antique-effect suede with bright nuances on the tongue and heel for the men’s version, while metal inserts are proposed for the women’s; Genova and Portofino, which are characterised by thick, yet super lightweight, white soles; while Etna features laces and heels that are tone-on-tone or contrasting with lateral logoed band; and Monza combines plain and perforated calfskin on a white upper, with geometric details and a sporty thick sole.

Monza man
Portofino man
Siena Man
Sorrento man
Etna woman
Siena woman
Sorrento woman