The ready-to-wear collection marks STAUD’s first-ever foray into the activewear sector and stays true to contemporary brand’s colorful and feminine aesthetic. This women’s-exclusive collab offers the chunky runner shoe 997 updated with panels of suede in vibrant tones that mirror those used throughout the activewear range. The collection and subsequent imagery is inspired by Princess Diana’s iconic retro athleisure looks and images of Susan Sarandon wearing New Balance sneakers in Cannes in the late ’70s.