Mattel celebrates 50 years of the famous UNO® card game by having Nike team up with the Greek NBA player of Nigerian origins Gianni Antetokounmpo to create a collection of products that is truly a winner. The “slam dunk” operation includes a line of footwear, an apparel capsule collection, a playing deck customised by Mattel Creations, and an event on the UNO Mobile App.
The line of footwear includes the Zoom freak 3, Air Force 1 and Offline Nike models expressed in the iconic colours of the card game and personalized by the design of Giannis, who together with his family is a huge fan of UNO. There will also be a special members-only version in black of Zoom Freak 3 with a 50th anniversary logo of UNO on the tongue and the image of the multi-coloured Wild Card on the toes, along with fun graphics in the colours of the game that complete the look.
The line of footwear and clothing is available on the nike.com site, while the new cards can be found on the site of Mattel Creations and NTWRK, as well as on the UNO mobile app, where other rewards will be available during the Uno x Giannis in-app event.